Tuesday, May 27, 2008

Saving Detroit II

DETROIT AREA leaders seem frozen in the face of impending disaster, unwilling to take bold measures, relying on the same old tried-and-failed incremental steps to rescue them. They count on the survival of the auto companies, or on continued sports team success, or window dressing like the Jazz Festival and Hoedown to see them through. Newsflash: The Hoedown will not save Detroit! All economic and psychological arrows remain pointing down.

What's required is a bold move that will put the area on the offensive; new projects that will of themselves signal and enable a sea change in p.r. climate. Projects, moreover, that will be ridiculously affordable and easy to set up. They will work by utilizing leverage this area has RIGHT NOW which it isn't properly using.
Glance at my Wikipedia entry (see link on this page) and you'll see a portion of the noise I made on the east coast, including entries in "Page Six," America's number one gossip column, which many of Manhattan's highest-paid publicists can't get their clients in. I obtained press with a handful of rag-tag writers and a nonexistent budget-- through publicity skill alone.

Publicity: Detroit needs exciting writers and most of all it needs exciting publicity; a new face and new ways to market itself to the world.

Are you paying attention yet?

No? Have you given up? Don't believe I can back up my talk?

Stay tuned.

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